Page 31 - TAITRA Annual Report 2023

The Metaverse International Forum Experts from Industrial Technology Research Institute Taiwan, Metaverse Japan, and Sejong University in South Korea, along with representatives from Microsoft, NVIDIA, and the Taiwan Game Industry Promotion Association, shared the future developments and applications of the metaverse, government policies in Japan, South Korea, Taiwan, and cooperation among countries. Over 250 professionals from industry, academia, and research participated. Franchises Taiwan Franchise Brand Pavilions were established at international franchise expos in France, the United States, Singapore, Malaysia, and Australia. Additionally, matchmaking meetings were held domestically for global potential buyers. These efforts resulted in business opportunities worth $30.7 million US dollars. Taiwanese franchise brands aimed to capitalize on business prospects along the East Coast of the United States at the International Franchise Expo in New York. The seminar of the Taiwan Trade Mission for Cold Chain Industry to the Philippines and Indonesia attracted local businesses and relevant organizations. Cold Chain Logistics Gathered smart cold chain logistics products, equipment, and technology service providers to promote Taiwan's integrated cold chain logistics services in the Philippines, Indonesia, and Malaysia. Two trade delegations were organized to create $11.9 million US dollars in business opportunities. 31