In facing of the threat of global climate change, more than 130 countries around the world have pledged to achieve the goal of net-zero carbon emissions by 2050, and to keep global warming below 1.5 degrees Celsius. In order to promote the joint carbon reduction of the global industry, many countries have launched emerging trade carbon reduction policies. For example, the EU launched the EU Carbon Border Adjustment Mechanism (CBAM) draft in July 2021, which is expected to reduce the amount of high-carbon emission commodities in 2026. Imports are subject to import carbon charges based on their manufactured carbon content. In addition, in response to the international goal of net zero carbon emissions, many major international brands have announced the establishment of low-carbon supply chains, impacting Taiwanese supply chain players. With the help of low-carbon environmental issues, the development of a sustainable green economy with carbon reduction will be the global consensus in the future, and it will also be a trend that cannot be ignored in Taiwan's trade.
In view of this, Bureau of Foreign Trade of the Ministry of Economic Affairs has promoted the "Green Product International Link - Enhancing Industrial Green Energy Project" for 2022, with the aim of "Mastering the Global Net Zero Carbon Emission Trend and Business Opportunities", and "Constructing Carbon Reduction Energy to Cut into the Global Low-Carbon Supply Chain".
With this vision, we will guide manufacturers in Taiwan to strengthen the certification and verification of carbon issues to enhance the competitiveness of enterprises, increase the output of Taiwan's green product manufacturers in the international market system, and strengthen the carbon reduction energy of domestic manufacturers to strive for international business opportunities. This project also promotes the creation of energy storage, energy saving, environmental protection equipment, green materials, and low-carbon transportation products and services. It intends to assist in the development of green markets through the national team model, and assist in the development of overseas customized green product marketing based on Taiwan's experience. model.
This project combines international strategic marketing and green technology professional network, and implements four strategies of establishing a green product marketing think tank, international label verification consulting and guidance, ecosystem system output and marketing, and carbon issue consultants and corporate exchanges. Construct a map of my country's green industry chain and assemble international brands' carbon reduction norms, provide Taiwanese manufacturers with international green and carbon issue verification and counseling services according to brand needs, integrate green enterprise teams to effectively expand sales and promote international cooperation links, and cooperate with industry, government and academia resources to assist manufacturers clarify the issue of net zero carbon emissions, promote enterprises to meet the needs of international supply chains, and strive for carbon reduction business opportunities. This project will use digital technology to improve green trade practices, help Taiwanese companies to quickly grasp international carbon information through online platforms, use digital tools to link industrial partners, and expand overseas development cases.