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Taste Genuine Taiwanese Flavors at International Franchise Expo 2022

Taste Genuine Taiwanese Flavors at International Franchise Expo 2022

Updated:2022/06/14

Taste Genuine Taiwanese Flavors at International Franchise Expo 2022

The 30th International Franchise Expo will take place from June 2-4, 2022 at New York City’s Javits Center and will feature hundreds of top franchise systems. Taiwan is the origin of bubble tea and is famous for its food and technology. Now you can experience both at the Taiwan Franchise Pavilion at IFE 2022, which contains 7 bubble tea brands (Presotea, NUTTEA, Teazzi, Chicha San Chen, Sharetea, Happy Lemon, and Mr. Sun), 1 noodle brand (Mom’s Dry Noodle), and 1 smart vending machine brand (iMvending).  Let’s explore the Taiwan Pavilion(https://www.youtube.com/watch?v=otfXwHsF6Pk)


Bubble tea is becoming more and more popular around the world and is being enjoyed by more and more different people. The market is already big, but the potential is even bigger. If you would like to seize the great business opportunity of franchising prestigious Taiwanese brands in the post-pandemic era, please don’t hesitate to register IFE 2022 to meet these brands at the Taiwan pavilion for free with the promo code “TAITRA”. 


Sharetea has more than 125 stores in the U.S and is seeking partners to expand in the U.S together. Presotea introduced the world’s first premium tea brewing process using an espresso machine, which combines Western technology and Eastern tea cultures. Mr. Sun set up a boba machine in each store to make fresh fruit boba onsite to impress its customers. Happy Lemon has 1,000 locations globally, including 70 stores in the U.S. after entering the U.S. market in 2014. The vegan brand NUTTEA created their signature Nut Mylk and Nut Cream with five types of nuts, which are not only beneficial to human health and the environment but also create a rich flavor in drinks.


The Taiwan External Trade Development Council (TAITRA), which organizes the Taiwan Franchise Brand Pavilion, continues to select high-quality international professional platforms to assist brands in global marketing and displaying their brand values, while proactively promoting the best in Taiwan’s franchise industries. If you are interested in any products, services, or companies from Taiwan, please feel free to contact any of our 60+ branches worldwide.


For over 30 years, IFE has served as a convenient platform for local, out-of-state, and international prospects interested in investing in recognized and emerging franchise concepts. IFE's hundreds of brands represent every sector and investment level, allowing prospective entrepreneurs to find the perfect fit for their lifestyle and business goals. Attendees can engage with top-tier franchisors and participate in over 25 free educational seminars and 13 in-depth workshops on topics like “The A to Z's of Buying a Franchise” and “Franchising Your Business” throughout the weekend.